1. Contenuto della pagina
  2. Menu principale di navigazione
  3. Menu di sezione
 
Rete Rurale Nazionale
Home Ministero delle politiche agricole alimentari e forestali ENRD Stampa Iscriviti alla newsletter RSS Feed Vai al sito in inglese Twitter Facebook Youtube
RRn
 
Cos'è la RRN
AREE TEMATICHE
ARCHIVI
SERVIZI
Cooperazione
 

Contenuto della pagina

PROAGRITOUR II: to exploit the "PROAGRITOUR" label

Axis

-


Measure

-


Country and/or kind of partner you are looking for

LAGs
The list will be finalized when each LAG decides to participate in the project


Current state

 -


Description of the project

OBJECTIVES AND CONNECTION WITH THE NEEDS OF THE AREA OF INTERVENTION, WITH THE OBJECTIVES OF LOCAL STRATEGY AND/OR THE OBJECTIVES OF THE RURAL DEVELOPMENT PROJECT
Through the transnational project "PROAGRITOUR II", it is aimed to exploit the "PROAGRITOUR" label, which was created by Aitoliki Development Enterprise S.A (Greece), 3A-Parco Tecnologico Agroalimentare dell'Umbria (Italy), Provincia di Udine (Italy) and the College of Logistics (Czech Republic), within the framework of the INTERREG III project.
The label has been registered at European level (Νο 006034995/05-06-08, CLASSE 35,41,43) and concerns alternative tourism units (agritourism, rural tourism etc), restaurants and recreation units, production of organic products, production of local products and local traditional feasts. Through the criteria included, the label promotes networking among similar and complementary businesses, while contributes in promoting the identity of each area. Through the exploitation of the label, identifiability of the touristic product and the region's rural areas is achieved, having the improvement of the area's image, the increased number of visitors and the increased disposal of products in the market, as the ultimate target. The transnational project is connected with the area's needs and the objectives of local strategy, as it contributes in the extroversion of the Local Productive System, in the exploitation of contemporary marketing methods and the promotion of the area's identity.
 
DESCRIPTION AND COOPERATION OBJECT
The cooperation object will be the exploitation of "PROAGRITOUR" label, through which the Local Productive System is urged to the application of quality standards, to networking, environmental conscience and exploitation of local resources. At the same time, the improvement of the area's image, the application of contemporary marketing methods, the extroversion of the Local Productive System and the promotion of each area's local identity is achieved. The indicative actions suggested within the project framework are the following:
- elaboration of informative material regarding "PROAGRITOUR" label
- elaboration of educational material for training members of the "PROAGRITOUR" network and local stakeholders.
- training of "PROAGRITOUR" members on the inspection and evaluation of the criteria and procedures, as well as on marketing issues, through seminars.
- training of local stakeholders, regarding the exploitation of "PROAGRITOUR" label and marketing issues, through seminars.
- elaboration of necessary material for the label disposal (labels, particular documents etc)
- certification of institutions with "PROAGRRITOUR" label, after evaluation.
- formation of a transnational network of institutions certified with PROAGRITOUR label
-promotion of institutions certified with "PROAGRITOUR" label (printed material, website, articles in the press etc)
- participation in international, national and local expositions, under "PROAGRITOUR" label
-organisation of particular promotional events, under "PROAGRITOUR" label, with the participation of people well known to the wide public
- formation of special tourist packages with targeted references to institutions certified with "PROAGRITOUR" label and destinations. 
 
EXPECTED OUTCOMES FOR THE AREA:
- promotion of the area's identity
- increased disposal of organic products in the market
- improvement of the alimentary chain of touristic units
- improvement of the touristic product image
- increase in touristic business
- improvement of the Local Productive System's extroversion.

CONNECTION TO THE RESULTS OF PREVIOUS APPLICATIONS, AS THE PROJECT HAS BEEN SUPPORTED IN THE PAST 
The suggested transnational cooperation project exploits the results of PROAGRITOUR/INNOREF/INTERREGIIIC/EAST project, through which the first transnational label in the field of alternative tourism was created. Through this project, the work carried out during the previous Programming Period is continued, so that it will be applied and bring results to local societies. 
  
BENEFICIARIES 
The areas' promotion, through the project, will contribute in their better projection, in the increase of touristic business and will have multiple effects on the increase of entrepreneurship, the income increase of locals and the improvement of their living conditions. 


Offering Institution

Aitoliki Development Enterprise S.A.
 
It was established in 1994 for the better utilization of natural resources of Mountainous Nafpaktia. It represents 13 Organisations of Local Authorities, 2 Agricultural Cooperative Unions, 1 Commercial and Small Industrial Union of Nafpaktia, 1 Organization of Cooperatives of Νafpaktia, 1 Nautical Association, the Local Municipality and Community Association of Aetoloakarnania Prefecture the Chamber of Commerce and Industry of Aetoloakarnania Prefecture, the Technical Chamber of Greece, 1 fishermen association, 1 association of people with special needs and the Local Association of Solid Waste Management.
The company represents Local Authorities in the prefectures of Aetoloakarnania, Fokida and Evrytania and is transregional (Regions of Sterea and Western Greece) and intends in the rational utilization of natural resources of Aetolia, through activities that contribute in the creation of initiatives, programs and collaborations and point out the comparative advantages of the region, giving answers to the following pressing challenges of our time. 
The Duty of Aitoliki Development Enterprise S.A., together with all the institutions and citizens of the region, is to contribute in the social and economic growth of Aetolia and more specifically in the growth of the disadvantaged regions of the mountainous volume of the past provinces of Nafpaktia, Messolonghi, Trichonida and Dorida. 


Country

Greece


Contact details

Aitoliki Development Enterprise S.A.
Antirrio - Nafpaktos N.R.
GR - 30020, Platanitis
Greece
Tel: 00302634038110, 00302634029926
Fax: 00302634029927, 00302634038552
E-mail: info@aitoliki.gr
leader@aitoliki.gr
website: www.aitoliki.gr
Contact Person: Papathanasiou Spyridoula


Spoken language

 English