Communicating rural development to citizens

The conference of Milan (17/18th november 2011) has completed further important communication initiatives promoted by the NRN, thus allowing contents, objectives and results achieved by the NRN Programme to receive useful feedbacks, encouraging the involvement of the partnership-based structure. The project was also aimed at reinforcing trusted relationships with consumers and their interaction with institutions by strengthening the territorial identity and rural stakeholders cooperation on a shared rural development policy as well as by sharing and exchanging experiences as fairs, meetings, workshops and focus groups. This magazine provides a non-exhaustive but creative collection of the main communication experiences realised in Italy to this date.